Updated: 12 August 2020
Keeping your pages fresh is key when it comes to attracting visitors. There’s no point investing your time in designing and developing the ‘perfect’ website, only to forget about it once all the hard work’s over and it’s gone live.
Unfortunately, for many companies, it’s a mistake that’s easily made as they turn their attention to focusing on other areas of their business. However, your website is something you can’t afford to ignore, and it needs to be maintained to ensure it’s as effective as possible in attracting and keeping customers.
Websites that are kept up to date, load quickly and feature engaging content have a better chance of being successful.
Here are six easy ways you can ensure your website stays relevant and engaging, and continues to resonate with your customers:
By Paul O’Hagan, Cognition Agency
You read more tips for your website by downloading any of Cognition’s free eguides.
Cognition is a full-service marketing agency and a Funding Circle borrower. It’s known for its commercial approach, linking marketing activity to revenue and growth.
If you’re interested in taking out a Funding Circle business loan, you can apply online at anytime.